Master Digital Marketing: SEO, Social Media, Funnels & More
Ready to elevate your marketing skills and drive measurable growth for businesses in the digital space? At Nepthink Solutions, our hands-on Digital Marketing Training equips you with everything you need to build high-impact campaigns across social media, search engines, and email platforms. Whether you're marketing your own brand, freelancing, or managing corporate campaigns, this course provides the practical skills you need to thrive in the modern digital economy.
Digital Marketing is one of the most in-demand skills across industries. With more businesses shifting online, the ability to generate leads, boost conversions, and build brand awareness through digital channels is a critical competitive edge. By mastering digital marketing, you unlock a future-proof career path with countless opportunities.
Our Port Harcourt-based Digital Marketing course is perfect for beginners and professionals alike. Through a project-based curriculum, you'll learn by doing—building real-world strategies using tools like Google Ads, Facebook Business Manager, and email marketing platforms. You'll complete the course with a professional portfolio and the confidence to deliver results.
You’ll be mentored by experienced digital marketers who bring industry insights into the classroom. From content marketing and analytics to paid ads and automation, you'll learn how to plan, execute, and optimize campaigns that drive growth and ROI.
Join the Best Digital Marketing Academy Today!
Searching for the best Digital Marketing training in Port Harcourt? Nepthink Technologies delivers expert-led, hands-on digital marketing education that prepares you for real-world success.
What You Will Learn
Section 1: Introduction to Digital Marketing
- What is Digital Marketing?
- Understanding the Digital Marketing Funnel
- Key Concepts: Traffic, Leads, Conversions
- Digital vs Traditional Marketing
Section 2: Branding and Marketing Strategy
- Building a Brand Identity Online
- Creating Buyer Personas
- Crafting a Value Proposition
- Setting SMART Marketing Goals
Section 3: Search Engine Optimization (SEO)
- On-Page SEO Essentials
- Keyword Research and Strategy
- Technical SEO Basics
- SEO Tools and Analytics
Section 4: Content Marketing & Copywriting
- Types of Content: Blogs, Video, Infographics
- Content Calendars and Planning
- Writing Copy that Converts
- Content Distribution Channels
Section 5: Social Media Marketing (SMM)
- Creating Social Media Strategies
- Facebook & Instagram Marketing
- LinkedIn & Twitter for Business
- Measuring Engagement and Reach
Section 6: Paid Advertising (PPC)
- Intro to Google Ads
- Facebook Ads Campaign Setup
- Budgeting and Bidding Strategies
- Conversion Tracking and Optimization
Section 7: Email Marketing
- Building and Segmenting Email Lists
- Creating High-Converting Email Campaigns
- Automation with Tools like Mailchimp
- Email Metrics: Open Rate, CTR, and More
Section 8: Analytics and Performance Tracking
- Using Google Analytics
- Understanding Metrics and KPIs
- Creating Data-Driven Reports
Section 9: Marketing Funnels & Conversion Optimization
- Understanding Landing Pages
- Lead Magnets and CTAs
- Split Testing (A/B Testing)
Section 10: Influencer and Affiliate Marketing
- Partnering with Influencers
- Affiliate Marketing Strategy
- Tracking and Managing Payouts
Section 11: Digital Marketing Tools Overview
- Intro to Tools: SEMrush, Canva, Buffer, etc.
- Marketing Automation Tools
- CRM Integration
Section 12: Freelancing and Career Prep
- Creating a Digital Marketing Portfolio
- Upwork and Fiverr Profile Optimization
- Interview & Proposal Writing Tips
Section 13: Final Project & Certification
- Capstone Project: Full Marketing Campaign
- Final Presentation and Review
- Certificate of Completion
Course Content:
- What is Digital Marketing?
- Traditional vs. Digital Marketing
- Digital Marketing Channels Overview
- Customer Journey in the Digital Age
- Introduction to SEO
- Keyword Research Tools and Techniques
- On-Page & Technical SEO
- Creating SEO-Friendly Content
- Types of Digital Content
- Creating a Content Calendar
- Blogging & Visual Content Best Practices
- Content Distribution Channels
- Facebook, Instagram, and LinkedIn Strategies
- Organic vs. Paid Social Media
- Community Building & Influencer Marketing
- Content Creation for Social Platforms
- Google Ads Campaign Setup
- Targeting and Bidding Strategies
- Ad Copywriting and A/B Testing
- Remarketing Campaigns
- Building Email Lists & Segmentation
- Writing High-Converting Emails
- Email Automation Workflows
- Introduction to CRM Tools (e.g., HubSpot, Mailchimp)
- Google Analytics Basics
- UTM Tracking and Conversion Goals
- KPIs and Marketing Metrics
- Creating Reports & Dashboards
- Creating a Full Funnel Strategy
- Channel Integration & Media Planning
- Budgeting & ROI Forecasting
- Execution Timeline & Campaign Launch
- Developing a Full Marketing Campaign
- Project Presentation & Client Simulation
- Portfolio Website Setup
- Feedback and Iteration Process
- LinkedIn and Resume Optimization
- Freelancing Platforms & Job Boards
- Interview Prep and Certification Exam
- Getting Certified (Google, Meta, HubSpot)
